Seven fire engines and around 50 firefighters were called to a fire at a block of flats on Thurlow Street in Walworth.
One sofa in a communal area on the first floor of the ten storey building was completely destroyed by fire.
Control Officers took the first of 14 calls at 0853 and mobilised crews from Old Kent Road, Dockhead, New Cross, Dowgate, Whitechapel, Shadwell and Bethnal Green fire stations to the scene. The fire was under control by 0926.
The cause of the fire is under investigation.